#WeAreTheMedia — The New Influencers

“man sitting while reading newspaper beside table” by rawpixel on Unsplash

While most of us support and even cherish the idea of the “free press”, the actual job of running a newspaper (or any other traditional media channel) is far from free. Access to a multi-million dollar printing press, the rising costs of newsprint and a distribution network reliant on a fleet of diesel vehicles — not to mention the (albeit often underpaid) staff required to write, edit and design the newspaper, all make for…