How to Make People Love You When They Hate Being Sold To

I Hate “Cold Calls” — Photo by Zac Ong on Unsplash

I’m one of those people who hates being sold to. I’ll never engage with cold calls, stop to speak with promotional street teams or fundraisers (known in the UK as “chuggers” — blending the words “charity” and “muggers”), or subscribe to in-store loyalty programs when prompted at a checkout. In short, I’m your sales team’s worst nightmare.