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eBay’s 2022 Holiday Season Outlook

John W Hayes
5 min readNov 3, 2022

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eBay has shared some practical insights into the 2022 holiday season across various product categories. The advice, which considers how the current economic uncertainty impacts buyers and sellers, focuses on a trend eBay calls “never-before-seen intentionality.” This trend suggests that consumers haven’t stopped shopping but are actively seeking highly personal and valued items to deliver the ideal gift.

Highlighting the opportunity on eBay this holiday season, Adam Ireland, VP and GM of eBay US, said, “It’s only on eBay that shoppers can get so personal — so intentional — with their gifting, and that’s what we aim to broadcast on your behalf. To put you in the strongest holiday position possible, we’re going to focus shoppers’ attention on eBay’s endless gifting possibilities — all while helping you deliver a best-in-class experience for high-value, enthusiast buyers, and key categories like fashion, luxury, collectables, motors and more.”

In-Demand Products Across eBay’s Top Categories

With current buying trends in mind, eBay has created a list of in-demand brands and items across the following categories:

Collectables

A hugely significant category on eBay, collectables covers everything from games, to pop culture and sports. In 2021, eBay…

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John W Hayes
John W Hayes

Written by John W Hayes

Marketing Strategist, Author of #BecomingTHEExpert, Content Marketing Trainer, and Cyclist. Check out my author profile: https://amzn.to/2OO5DR5

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