BigCommerce Black Friday GMV Jumps By 31%

Online retailers on the BigCommerce platform enjoyed a 31% increase in Gross Merchandise Volume (GMV) this Black Friday compared to the previous year. This success was bolstered by a 25% increase in total orders and a 4.5% increase in Actual Order Value (AOV).

BigCommerce merchants also had many reasons to be thankful this Thanksgiving, with GMV on the holiday jumping by 23% and sales…

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John W Hayes

Marketing Strategist, Author of #BecomingTHEExpert, Content Marketing Trainer, and Cyclist. Check out my author profile: https://amzn.to/2OO5DR5