Are You a Content Rocker or a Content Blocker?

Photo by Michael Mroczek on Unsplash

As I tour the country (and further afield) with my Content Marketing Boot Camp, I meet a lot of highly frustrated marketers. They are generally an unhappy lot because YOU don’t trust them and as a result, they are failing in their role.

I struggle to comprehend why any organization would invest in a talented, creative and hungry marketing team and then block their every move by…