John W Hayes – Medium

John W Hayes

Featured Book

Becoming the Expert: Enhancing Your Business Reputation Through Thought Leadership Marketing

Becoming the Expert: Enhancing Your Business Reputation Through Thought Leadership Marketing

Thought Leadership is one of the most valuable marketing tools available to today's entrepreneur.

2013

Stories

John W Hayes

How Much Does Your “Free” Marketing Content Actually Cost Your Business?

How much does it cost your business to create expert-led marketing content in-house? I’ll give you a clue — it’s much more than you think.

Sep 8

Marketer discovering true cost of content marketing

Sep 8

John W Hayes

Do You Have a Content Marketing Problem?

Good marketing content should always strive to solve a particular problem.

Aug 28

Do You Have a Content Marketing Problem?

Aug 28

John W Hayes

Building a Personal Brand and Investing in Human Connections

It’s perhaps ironic that in an age dominated by digital technology, social media and artificial intelligence, human connections always…

Aug 26

Aug 26

John W Hayes

What is Marketing Automation?

In the inaugural episode of Becoming THE Expert’s Marketing Monologues Podcast, I explore the world of Marketing Automation and test-drive…

Jul 31

Jul 31

John W Hayes

Who Attends My Content Marketing Bootcamp Training Events in Gibraltar?

There’s no quick answer to this question. While I target these events at marketers and business owners, my attendees come from a wide range…

Jul 17

Who Attends My Content Marketing Bootcamp Training Events in Gibraltar?

Jul 17

John W Hayes

Why I Always Come Back to Gibraltar

I’m very lucky. My work has taken me all over the world. I’ve met some amazing people and worked with some amazing brands across Europe…

Jul 12

Why I Always Come Back to Gibraltar

Jul 12

John W Hayes

Boost Your Content Marketing Skills By Investing Your Time in Nothing

Great ideas become reality when they are given the space to grow.

Jun 18

Boost Your Content Marketing Skills By Investing Your Time in Nothing

Jun 18

John W Hayes

Self-Sabotage and Letting Perfection Being the Enemy of Good

I always tell the delegates at my content marketing training events that they should never let perfection be the enemy of good. In reality…

Jun 17

Self-Sabotage and Letting Perfection Being the Enemy of Good

Jun 17

John W Hayes

Is it time for a digital detox?

I love technology, but sometimes, it just makes sense to disconnect for a while. That’s why I’m a huge fan of the occasional digital detox…

Mar 16

Is it time for a digital detox?

Mar 16

John W Hayes

10 Places to Publish Your Content and Grow Your Blog’s Reach

To reach a wider readership and maximise the impact of your content, it’s essential to diversify your publishing strategy. By syndicating…

Nov 7, 2023

10 Places to Publish Your Content and Grow Your Blog’s Reach

Nov 7, 2023

John W Hayes

John W Hayes

Book Author

Marketing Strategist, Author of #BecomingTHEExpert, Content Marketing Trainer, and Cyclist. Check out my author profile: https://amzn.to/2OO5DR5

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