John W Hayes – Medium

John W Hayes

Featured Book

Becoming the Expert: Enhancing Your Business Reputation Through Thought Leadership Marketing

Becoming the Expert: Enhancing Your Business Reputation Through Thought Leadership Marketing

Thought Leadership is one of the most valuable marketing tools available to today's entrepreneur.

2013

Stories

Marketing Nightmares: 5 Common Fears and Fixes

In the spirit of Halloween, let’s talk about what really spooks us marketers.

Oct 30

Marketing Nightmares: 5 Common Fears and Fixes

Oct 30

How Much Is Too Much on LinkedIn?

LinkedIn suggests posting at least once a week. However, some of the biggest influencers on the platform are doing much more than that. So…

Oct 23

How Much Is Too Much on LinkedIn?

Oct 23

What Motivates Me As A Writer and Author?

As a freelance writer and author, I’m motivated by three things:

Oct 22

What Motivates Me As A Writer and Author?

Oct 22

How To Optimise Your Visibility on LinkedIn

A couple of people have mentioned to me this week that they’ve been seeing a lot more of my posts on LinkedIn recently. Don’t you just love…

Oct 18

How To Optimise Your Visibility on LinkedIn

Oct 18

How Much Does Your “Free” Marketing Content Actually Cost Your Business?

How much does it cost your business to create expert-led marketing content in-house? I’ll give you a clue — it’s much more than you think.

Sep 8

Marketer discovering true cost of content marketing

Sep 8

Do You Have a Content Marketing Problem?

Good marketing content should always strive to solve a particular problem.

Aug 28

Do You Have a Content Marketing Problem?

Aug 28

Building a Personal Brand and Investing in Human Connections

It’s perhaps ironic that in an age dominated by digital technology, social media and artificial intelligence, human connections always…

Aug 26

Aug 26

What is Marketing Automation?

In the inaugural episode of Becoming THE Expert’s Marketing Monologues Podcast, I explore the world of Marketing Automation and test-drive…

Jul 31

Jul 31

Who Attends My Content Marketing Bootcamp Training Events in Gibraltar?

There’s no quick answer to this question. While I target these events at marketers and business owners, my attendees come from a wide range…

Jul 17

Who Attends My Content Marketing Bootcamp Training Events in Gibraltar?

Jul 17

Why I Always Come Back to Gibraltar

I’m very lucky. My work has taken me all over the world. I’ve met some amazing people and worked with some amazing brands across Europe…

Jul 12

Why I Always Come Back to Gibraltar

Jul 12

John W Hayes

John W Hayes

Book Author

Marketing Strategist, Author of #BecomingTHEExpert, Content Marketing Trainer, and Cyclist. Check out my author profile: https://amzn.to/2OO5DR5

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